Spectrum Communications was launched as an independent agency in 1996. Since then it has flourished and grown to be known as Spectrum Group which includes Spectrum Communications, a sister competitive agency Max Australia, Magnetic Content and Spectrum Singapore.
Spectrum Group ran as an independent agency until 2007. The agency is now a subsidiary of IPMG, an Australian group of specialist print, interactive, communications and media companies.
We work with clients to provide senior counsel and strategic advice that aligns with and supports their overall
We know the media. We maintain strong and comprehensive media relationships on behalf of our clients because we’re in conversation with
journalists every day.
We deliver training to help our clients understand the media and prepare for interviews so they feel confident in these interactions.
Crisis & Issues Management
Our experience covers everything from CEO resignations to downsizing, virus attacks, sales staff joining major competitors, criminal actions by staff and product recalls.
We advise on the best way to engage analysts, from one-on-one briefings through to events and sponsored research.
Customer Reference Programs
Spectrum establishes successful customer reference programs for clients that lead to media coverage and sales leads.
Social Media Strategy
From influencer identification, analytics and measurement through to day-to-day community management.
We handle anything from small media lunches and roundtable events to user conferences with 1500 customers.
Client Services Director
Group Managing Director
Social Media Director
Work For Us!
Join our fantastic and supportive team. We come from different backgrounds and walks of life, bringing a wealth of industry experience to everything we do. We invest a considerable amount of time encouraging our team to be the best they can be.
- Suite 3, Level 2,
15 Blue Street
North Sydney NSW 2060
- +61 (0)2 9469 5700